Designing plant-based brands to perform in retail and foodservice, on-pack & online

We combine plant-based category expertise with hands-on design to improve how products are understood, trusted, and chosen. That often means sharpening category recognition, information hierarchy, use case clarity, and taste cues, with proven FMCG best practices.
Our work focuses on reducing hesitation for mainstream and flexitarian shoppers. Small, strategic design changes can quickly improve trust and rotation, while larger brand, website, or packaging refreshes build long-term clarity, differentiation, and commercial performance across retail and foodservice environments.


Jem Mantiri is an award winning food photographer and food stylist who is specialised in plant-based food and beverages.

Bethan + partner Matt provide green hosting and web services for plant-based businesses. Reforest was part of the team for Vale's Delights.

Declan Godfrey is a copywriter working in alternative proteins and plant-based food innovation. Declan was part of the team for Magellan.

Jasmin Schiffer is a plant-based illustrator and motion designer. Jasmin was part of the team for Natura Sacra.